Content Strategy & Channel Planning

Figure out where to be and what to say

You're creating content because you know you should. But which platforms actually matter for your business? What content formats get results? How do you maintain consistency without burning out your team?

What we figure out together:

• Which 2-3 channels deserve your team's time 
• Content formats that work for your specific audience and industry
• Editorial calendars that your team will actually follow
• Content workflows that don't require a full-time content manager
• How to repurpose one piece of content across multiple channels

What you get:

• Clear content strategy document
• Platform-specific content guidelines
• Content calendar template
• Content creation workflow your team can implement immediately

AI Training:
Tools, Prompting & Custom GPTs 

Move beyond basic ChatGPT prompts

Your team has tried ChatGPT. Maybe someone wrote a few social media posts. But you're getting generic, fluffy content that sounds either overhyped or like every other company.

Time to build AI assistants that actually understand your business.

What your team learns:

• How to write prompts that get specific, useful responses
• Building custom GPTs for your brand voice and content types
• AI tools beyond ChatGPT that help with content creation
• Workflows for content ideation, creation, and optimization
• How to maintain quality while increasing speed

Real examples of what we build:

• Custom GPT that writes LinkedIn posts in your CEO's voice
• AI workflow for turning blog posts into 5 different content formats
• Prompt libraries for your specific industry and content needs
• AI-powered content audit and optimization processes

Format options:

• Half-day workshop: basic AI training + prompt writing
• Full-day intensive: includes custom GPT development
• Multi-session program: strategy + training + ongoing support
• Fully tailored to your needs: includes exactly what you and your team need 

Team Workshops &
Training Sessions

Hands-on training that gets used Monday morning

Forget theoretical presentations. Your team will leave these sessions with tools they'll actually use.

Content Strategy Foundations

• Content audit: what's working, what isn't
• Channel strategy: where your audience actually spends time
• Content planning that doesn't overwhelm your team

AI-Powered Content Creation

• Prompt writing that gets great results
• Building custom GPTs for your specific needs
• Content workflows using AI tools
• Quality control when using AI-generated content

Content Systems That Scale

• Repurposing strategies (1 piece → 10 formats)
• Team workflows that prevent bottlenecks
• Content optimization and performance tracking

Public Speaking

I love stepping on stage to share practical insights about content strategy, personal branding and AI implementation. 

Whether moderating a panel discussion or delivering a keynote, I focus on actionable takeaways your audience can use immediately.

On Stage & In Action

From Europe's leading conferences to creative industry events, I've spoken on AI, marketing, and personal branding.

Here are some of my recent keynotes, workshops, and collaborations.